WPblab EP62 – WordPress Social Media Marketing for Seniors w/ Cemal Tashan
On this episode of WPblab we speak with Cemal Tashan about Social Media Marketing for Seniors.
Cemal Tashan: Designing for Seniors WordCamp OC Talk
* Seniors use Facebook to spy on their kids and grand kids
* Confusion on how social media works
* Color contrasts are important
* Interactions are difficult for seniors, looking photos and such are easier for them.
* Have two accounts on Amazon, one for search and one for purchasing
* Photos of oceans, palm trees, dogs, cats are attractive to seniors
* Senior abuse laws for the Internet?
* Unaided brand awareness
* Social Marketing branding bombardment
* Keys to Being Social – The Series – You Too Can Be A Guru
* A real person, a lot like you
* Seniors are writing bios in long form
* Microgrants Program
Thanks for helping out with the show notes!
Jen Miller @jenblogs4u
James Tryon – @jamestryon
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